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Article marketing is a simple method to get both short term traffic and long term traffic.

Article marketing benefits you both because you're going to get quick exposure and links which naturally benefits you in terms of getting traffic from search engines like Google.

What is Article Marketing?

Article Marketing is the act of writing articles and submitting them to different sites. These sites are known as "Article Directories".

They let freelance writers publish their work and let website owners publish articles on their site as long as they link back to the original.

This results in a win-win-win relationship.

- The writer gets instant traffic and a lot of links.

- Webmasters get high quality articles for their sites.

- The article directory receives a lot of free content and links from the different publishers.

Which article directories are best?

Because of the ease of starting an article directory many have been created over time.

I personally use a number myself to market my business.

The most famous article directory is EzineArticles.com,

The rest worth talking about are:

ArticleDashboard

ArticlesBase

GoArticles

ArticleBlast

Buzzle.com

ArticleAlley.com

Amazines.com

webpronews

selfgrowth

constant-content

articlecounty

gather.com

Salesopedia

ChangingMinds

RainToday.com

articleclick.com

Something That Works

The technique that has worked best for me is the following:

1. Write an article

It is vital that you write an original, very high quality article if you are planning to do article marketing. It's this article that gets shown to many people and becomes your face to the crowd. Spend some time on it!

2. Create variations of the article

We have read lots concerning this point and no one really agrees on how this impacts you considering the search engines and their policies on duplicate content and syndicated content.

I prefer to write multiple versions of the article to make sure that every site I publish my article to doesn't receive the same one.

Because of this you'll be everywhere, without it being the exact article, meaning individuals will be more prone to look it over and click on your link. This may also cause Google to include multiple versions of your article to their listing, delivering more traffic.

This could either be done manually or by using an article spinner.If you do start using a spinner be sure the articles are of good quality. Most spinners can create unreadable variations; some though do it effectively.

3. Publish your content to a bunch of directories

I publish my articles to about 45 directories which brings me several links and traffic and in some cases some income since some directories will share advertising revenue with you as an author.

4. See the things that work and what doesn't - Split test

It is important is to see what is working and what isn't. A website that doesn't provide any traffic, it isn't worth wasting time for.

If you see that a specific style of title is popular, use that template for additional articles, if you have a call to action that works well, use that call to action often.